Our Work

Zaas- Marketing software for FAT Group



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Our Role

Branding/Logo Development, Brand Guidelines, UX/UI Design, Visual Design, 3D Animation, Motion Graphics, WordPress CMS, Zendesk Integration, SEO, Ongoing Maintenance.

The Opportunity

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Our Solution

We set out to create a logo that connected with the inspiration behind the Finch name—a bird in the Galapagos Islands known for having a distinctive, evolutionary beak. The eDesign team landed on a logo that incorporated bird features in a subtle yet striking way, ensuring it would work in both standard and standalone app environments. We then moved on to developing brand guidelines, which served as a starting point for the aesthetic of the websites and slanding pages. At the center of this robust page is a 3D animation that clearly tells the story of the two sides of the Finch experience, along with smart UX design, an abundance of motion, an interactive calculator, a WordPress-powered blog, and more.’

The Outcome

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SmartSoft is designed and built as a scalable, highly available, multi-tenant cloud service.

Design and create the finest product we can. Compete with the top in the industry. Learn from the best.

Focus on the essential. Cultivate openness and respect in all communication. Be friends with one another. Learn constantly. Share what we know.




Our experience design arm, method, helps businesses.




Our experience design arm, method, helps businesses.




Our experience design arm, method, helps businesses.